Privacy Policy

Last updated: September 22, 2025

1. Information We Collect

Personal Information

We collect information you provide directly to us, such as:

  • Name, email address, and phone number
  • Profile information and preferences
  • Travel dates and destinations (for travelers)
  • Product requests and delivery preferences (for shoppers)
  • Payment information (processed securely through third-party providers)

Usage Information

We automatically collect certain information when you use our platform:

  • Device information and IP address
  • Browser type and version
  • Pages visited and time spent on our platform
  • Interactions with other users
  • Transaction history and communications

2. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our services
  • Process transactions and facilitate payments
  • Match shoppers with appropriate travelers
  • Send you technical notices and support messages
  • Respond to your comments and questions
  • Monitor and analyze usage patterns
  • Detect, prevent, and address technical issues

3. Information Sharing

We may share your information in the following circumstances:

  • With other users: Basic profile information to facilitate matches
  • Service providers: Third-party companies that help us operate our platform
  • Legal requirements: When required by law or to protect our rights
  • Business transfers: In connection with mergers or acquisitions
  • Consent: When you explicitly consent to sharing

4. Data Security

We implement appropriate security measures to protect your information:

  • Encryption of sensitive data in transit and at rest
  • Regular security audits and updates
  • Access controls and authentication
  • Secure payment processing
  • Employee training on data protection

5. Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations. Account information is typically retained for 3 years after account closure, while transaction records may be retained longer for legal and regulatory purposes.

6. Your Rights

You have the right to:

  • Access and update your personal information
  • Delete your account and associated data
  • Opt out of marketing communications
  • Request a copy of your data
  • Object to certain processing activities
  • Withdraw consent where applicable

7. Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences and settings
  • Analyze how you use our platform
  • Provide personalized content and features
  • Improve our services and user experience

You can control cookie settings through your browser, but disabling cookies may affect platform functionality.

8. International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Email: helbapp.sg@gmail.com
Subject Line: Privacy Policy Inquiry
Response Time: Within 2 working days